Herring helps companies and institutions establish their visual identity. We work to create a look that can separate them from their peers and communicate a clear image to their audiences. Since 1973, we have created hundreds of corporate and product identities for Fortune 500 companies, internationally known institutions, major real estate projects and small service start-ups. Read more »
H\FW Capital Partners, LP is a privately-owned investment partnership founded in 2001 with offices in Houston and Fort Worth, Texas. H\FW Capital Partners, L.P. approached Herring to help them build their brand and web presence.
Developing the new identityH\FW was looking to find investors and tenants for properties in the Houston and Fort Worth areas but had no identity or online presence that could help showcase H\FW’s offerings. John Lydick, one of H\FW Capital’s founders, said that a differentiator for their company is their expertise in the local markets for Houston and Fort Worth. By focusing on these two markets they were able to uncover opportunities specific to the region.
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