Respect the “P”

I get some weird looks or comments from people when they find out that I use Pinterest. One popular comment is how it’s for recipes only. I think Pinterest deserves a little more respect than what it currently gets. I didn’t know much about it when I joined about three years ago. Now I relish the abundant amount of images and content about art, design, attire, food, music and even videos. It’s a way of self-expression, collecting the ideas and images that inspire me and pinning them to boards. It’s a great resource because the images link back to the original source on the web.

missane_pinterest

Not that Pinterest needs me to brag for them but it is one of the most heavily used media sites with over 70 million users across the globe. For a company looking to build and grow its online presence, Pinterest is not only a great way to drive traffic to your site but it will also help define your brand in the eyes of your viewers. By pinning your own content – by product or text blog – and having it re-pinned, businesses are not only developing their brand but also generating a higher SEO ranking.

As I’ve personally experienced, Pinterest can be addictive. But so what? It’s a good way to show people what you’re passionate about. The thrill is in finding the perfect inspiration that adds to your collection. And if you’re a business, that inspiration helps you get noticed.

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